Hargreaves Lansdown, the UK’s largest investment platform, has begun offering Bitcoin and Ether exchange-traded notes to its roughly 2 million clients, marking one of the biggest expansions of regulated retail crypto access in Britain. The platform launched nine Bitcoin and Ether ETNs on September 3 from BlackRock’s iShares, WisdomTree, 21Shares, Invesco, CoinShares and Bitwise. Annual product fees range from zero to 0.35%.
The launch comes almost 11 months after the Financial Conduct Authority lifted its four-year prohibition on retail investors accessing qualifying crypto ETNs in October 2025. Hargreaves Lansdown had remained the largest major UK investment platform not offering the products. The company manages more than £172 billion in client savings and investments, giving the launch potentially significant reach even though crypto ETNs will initially target a narrower group of experienced investors.
Investors Face Tests and 24-Hour Cooling-Off Period
Access will not automatically extend to every Hargreaves Lansdown customer. Crypto ETNs are being offered through the company’s Advanced Investing service and remain classified by the FCA as Restricted Mass Market Investments. Clients must satisfy investor eligibility requirements, complete an appropriateness assessment demonstrating sufficient knowledge and experience and undergo an FCA-required 24-hour cooling-off period before gaining access. Restricted investors must also intend to allocate less than 10% of their qualifying net assets to high-risk investments.
HL additionally permits eligible high-net-worth investors meeting specified income or asset thresholds. The products can be held through an HL Fund and Share Account or Self-Invested Personal Pension, but newly purchased crypto ETNs cannot be held in a Stocks and Shares ISA. Unlike purchasing Bitcoin or Ether directly, ETN investors do not control cryptocurrency or manage private keys. Instead, they own an exchange-listed security whose price tracks the underlying digital asset, with cryptocurrency held through a custodian. HL charges a 0.35% annual account fee for holding the products, capped at £12.50 per month, in addition to dealing and individual ETN management charges.
UK Retail Crypto Access Continues to Expand
The launch represents a notable shift for Hargreaves Lansdown. When the FCA reopened retail crypto ETNs last October, the investment platform cautioned clients that “Bitcoin is not an asset class” and initially declined to follow competitors into the market. Chief Product Officer Doug Abbott said HL took additional time to ensure its client testing and protections were sufficiently robust. The company has nevertheless received consistent enquiries about the products, primarily from more sophisticated investors. UK regulators first banned the sale of crypto derivatives and ETNs to retail consumers in January 2021, citing extreme volatility, valuation difficulties and the risk of significant losses.
The FCA began reversing part of that policy in 2025 as crypto investment products became increasingly established. Retail access to qualifying crypto ETNs resumed on October 8, 2025, provided the securities are admitted to a UK Recognised Investment Exchange and comply with financial-promotion and consumer-protection requirements. The ban on crypto derivatives for retail investors remains in place. Demand has grown since the change. 21Shares estimates London Stock Exchange crypto ETN trading volume has reached approximately $1.5 billion since retail access reopened, around nine times the volume generated during the preceding 17 months when the market was restricted to professional investors.
London is now Europe’s third-largest venue for crypto ETNs, although August daily volumes remained approximately one-sixth of those on Deutsche Börse’s Xetra exchange. Hargreaves Lansdown’s entry removes one of the final major distribution barriers in Britain. The significance is therefore less about nine additional crypto products than their availability through a platform trusted with more than £172 billion by approximately 2 million clients. For Bitcoin and Ether issuers, access to that distribution network provides another route into mainstream UK investment accounts — albeit behind some of the strongest eligibility and risk controls applied to products available through Hargreaves Lansdown.